Sustainable Marketing Terms and Definitions, Quizzes of Introduction to Business Management

Download Sustainable Marketing Terms and Definitions and more Quizzes Introduction to Business Management in PDF only on Docsity! TERM 1 sustainable marketing DEFINITION 1 Meeting needs of consumers while preserving the ability of future generations to meet their needs Social criticisms of marketing TERM 2 high prices DEFINITION 2 price of adverting, markups, distribution TERM 3 deceptive practices DEFINITION 3 deceptive pricing, promotion and packaging TERM 4 high pressure selling DEFINITION 4 selling people what they dont want to buy TERM 5 shoddy, harmful or unsafe products DEFINITION 5 poor quality, little benefit TERM 6 planned obsolescence DEFINITION 6 products become obsolete to encourage more and earlier buying TERM 7 poor service or disadvantaged consumers DEFINITION 7 some retail companies redline poor neighborhoods and avoid placing stores there TERM 8 consumerism DEFINITION 8 is the organized movement of citizens and government agencies to improve the rights and power of buyers in relation to sellers TERM 9 environmentalism DEFINITION 9 is an organized movement of concerned citizens, businesses, and government agencies to protect and improve peoples living environment TERM 10 pollution prevention DEFINITION 10 involves not just cleaning up waste but also eliminating or minimizing waste before it is created