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Nielsen Retail Index: FMCG Dynamics and Market Overview in Vietnam, Schemes and Mind Maps of Cost Accounting

Insights into the Vietnamese retail market, focusing on Fast Moving Consumer Goods (FMCG) dynamics and market overview for Total Vietnam and Urban vs Rural areas. The data presented includes Unit Value Growth, Volume Change (Weighted Value), and Nominal Value Growth for various categories such as Shampoo, Toothpaste, Beer, and Non-alcoholic Beverages. The document also includes market value contribution and percentage change year over year (YOY) for Total Vietnam and Urban vs Rural areas.

Typology: Schemes and Mind Maps

2018/2019

Uploaded on 08/29/2021

han-huong-nguyen
han-huong-nguyen 🇻🇳

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Download Nielsen Retail Index: FMCG Dynamics and Market Overview in Vietnam and more Schemes and Mind Maps Cost Accounting in PDF only on Docsity! st Moving Consumer GoodsDynamics - Vietnam (TT +MT VietNam) ~ e- 2. 2.4% 2.5% & g-O-@ 0.7% MATYA MAT TY YTD YA YTDTY Q3'18 Q4'18 Q1'19 Q2'19 Q3'19 Q4'19 Q1'20 L3Ms Unit Value Growth Volume Change (Weighted Value) = e= Nominal Value Growth Source: Nielsen Retail Index - Versus year ago - Nationwide (TTON +OFF VietNam +MT VietNam). Period ending APR20 a i a 5 A Ea a iH iG a ig z fi cy g E 5 1o) > 2 A Hs 4 5 Oo rs Fi p a a ri cS = 5 Ey 3 g aa @ MARKET OVERVIEW: TT vs MT Market Value Contribution in Total VietNam: 86% 14% MAT TY - vs. YA YTD TY - vs. YA © UES 17.2% 20.4% o-—_=¢ 5 Vietnam (TT +MT VietNam TT MT Vietnam Vietnam (TT +MT VietNam TT MT Vietnam 4 VietNam) VietNam) B z Volume Change (Weighted Value) Unit Value Growth = -Nominal Value Growth 3 ey by L3Ms - vs. YA L3Ms - vs. PP > A 5 u -1L2% -10.6% 7% $ ra) _———— y 3 -7.1% @ -1L0% j ¢ a Vietnam (TT +MT VietNam TT MT Vietnam a Vietnam (TT +MT VietNam TT MT Vietnam - VietNam) re Note: Total VietNam: VietNam (TT + MT VietNam). Period ending: APR20 VietNam) 3 > Source: Nielsen Retail Index. With New Universe updated in 6th Feb, 2020 a 2019 The Nielsen Company. Confidential and proprietary. Mes NON-ALC 20S Vietnam (TT +MT VietNam) - Beverage (wo Beer)- Value % Share Coffee @ Healthy Food Drinks mw Ready-To-Drink Tea m Packaged Water @ Fruit Juice m Energy Drinks lm Soft Drink MATYA MATTY Source: Nielsen Retail Audit, Period Ending: APR20 Vietnam (TT +MT VietNam) - Beverage (wio Beer) - Value % Chg YA Non-alcoholic Beverage Sports Drink 53 MAT YA MATTY L3Ms 7.2 17 -1.3 25 09 153 14 68 9.3 27 9.6 43 28 5.7 84 17 53 10 Ma WPM cued Cue mein ais NON-ALC 20S Source: Nielsen Retail Audit, Period Ending: APR20 Vietnam (TT +MT VietNam) - Beverage (wio Beer)- Value % Share Vietnam (TT +MT VietNam) - Beverage (wo Beer) - Value % Chg YA YTD YA Non-alcoholic Beverage Coffee 4.2 mw Healthy Food Drinks Sports Drink 42 mw Ready-To-Drink Tea = Packaged Water @ Fruit Juice mw Energy Drinks @ Soft Drink 9.1 149 -14.6 YIDTY L3Ms Q) Retailers claim the recent impact on their revenue - Total Vietnam | North | Central | South Total Vietnam Central N = 699 N = 232 m@ Negative mNotimpact & Positive Q1 - Compared with the same period last year, how is your store revenue? So voi cung ky nadm ngodi, doanh thu ctra tiém anh/ chi nhu' thé nao? a i a 5 A Ea a iH iG a ig z fi cy g E 5 1o) — 2 A Hs 4 5 Oo rs Fi p a a ri cS = 5 Ey 3 g re 5 3 A 2 Source: Nielsen Retailer Interview (10th - 24 Feb)
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