Understanding Ethnocentrism and Communication in Organizational Settings - Prof. John Morr, Study notes of Organizational Communication

Download Understanding Ethnocentrism and Communication in Organizational Settings - Prof. John Morr and more Study notes Organizational Communication in PDF only on Docsity! Ethnocentrism : the idea that everyone has their own idea of normalcy. It can lead to a sense of supremacy. A breakaway from normalcy that causes us to make ignorant assumptions about others. Communication in “the machine”  Content: mostly task Innovation?  Direction: mostly vertical and downward. Advantages: Disadvantages: people at the bottom have the most information, could be missing out on vital info by using a mostly vertical and downward direction Is horizontal needed?  Mode: mostly written  Style: mostly formal Titles, standardized terms, attire, environment