International Political and Legal Enviroment - International Marketing - Lecture Slides, Slides of Marketing

Download International Political and Legal Enviroment - International Marketing - Lecture Slides and more Slides Marketing in PDF only on Docsity! Chapters 6-7 International Political And Legal Enviroment THE POLITICAL ENVIRONMENT (CH. 6) • The Sovereignty of Nations – Ultimate power of the state • Stability of government policies – Forms of Government – Political parties – Nationalism vs. patriotism – Trade disputes, fear, and animosity • Political Risks of Global Business THE INTERNATIONAL LEGAL ENVIRONMENT (CH. 7) • Bases of Legal Systems – Common Law – Code Law – Theocratic Law (e.g., Islamic law) – Marxist-Socialists Tenets • International Legal Disputes – Jurisdiction – Conciliation (mediation) – Arbitration – Litigation THE INTERNATIONAL LEGAL ENVIRONMENT (continued) • Intellectual Property Rights – Counterfeiting and piracy – Inadequate protection – International conventions • Business on the Net: Cyberlaw and unresolved issues – Domain names – Collection of sales tax or duties – Contracts, jurisdiction, validity issues LAWS AFFCTING BUSINESS • Commercial Laws – Company formation – Marketing laws – Antitrust laws – Green marketing issues • Foreign Corrupt Practices Act (FCPA)- extraterritoriality of U.S. laws • Export restrictions – Laws, procedures change, get updated from the Department of Commerce