Download Case Summary and Analysis: Writing Effective Case Summaries for Business Cases and more Summaries Law in PDF only on Docsity! Fall 2001 Case Summary and Analysis 1 How to write the case summary Fall 2001 Case Summary and Analysis 2 What is a case? Story Real management problems Under a specific context Fall 2001 Case Summary and Analysis 5 What can we get from the case teaching Enhance analytical skills Practice problem solving skills Improve communication skills Fall 2001 Case Summary and Analysis 6 Case preparation Read through the case once, go back Identify the key issues of the situation Identify the problem/opportunity to be resolved Analyze the key factors Identify alternatives Recommendations Fall 2001 Case Summary and Analysis 7 The reasons for the case summary Attract attention Persuade managers Identify problems Provide advices Action 7 An example
Fall 2001 Case Summary and Analysis
10
Fall 2001 Case Summary and Analysis 11 As the one of the largest grocery retailers in Canada, Green has been reducing prices to attract customers. However, with the market continuingly slumping, Green’s third-quarter revenue is 20% lower than that in the same period last year. The reduced margin has seriously affected the normal operation of Green. For Green to compete effectively in the market, I recommend laying off 200 employees within the next three months. Fall 2001 Case Summary and Analysis 12 Case summary -- problem Analyze in detail 2-3 causes of the problem you identified Length: a paragraph Fall 2001 Case Summary and Analysis 15 The example Maintain the current advantages reduce costs Beneficial for the long-term development of the organization Fall 2001 Case Summary and Analysis 16 Case summary -- alternatives 2-3 alternatives Analyze advantages and disadvantages based on the criteria Fall 2001 Case Summary and Analysis 17 The example Do nothing Disadvantages: high costs, harmful for long term and organizational advantages Lay off employees Advantages: reduce costs, maintain current advantages, long term development Change product structures Disadvantages: may need changes in strategies, cost reduction not obvious in short term Advantage: beneficial to long term develop.