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A list of financial terms and concepts related to budgeting, borrowing, and marketing. It defines terms such as affordability, aspirations, attitudes, beliefs, capital, consumer credit, credit card, life cycle, marketing, mortgage, needs, peers, pension, personal loans, product placement, promotion, public relations, repossession, and risk tolerance. concise definitions for each term and can be used as a study aid for students in finance or marketing-related courses.
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