Outdoor Broadcasting II-Introduction to Broadcasting-Lecture Handout, Exercises of Mass Communication

Download Outdoor Broadcasting II-Introduction to Broadcasting-Lecture Handout and more Exercises Mass Communication in PDF only on Docsity! Introduction to Broadcasting – MCM 411 VU ©Copyright Virtual University of Pakistan 12 LESSON 05 OUTDOOR BROADCASTING II Regular Public Events The outdoor broadcasting is a huge area, perhaps as much spread out as the indoor. One major aspect of outdoor broadcast is covering the regular public events. Horse and Cattle Show This weeklong show is held as part of spring festivals in Lahore. From day one to the concluding day the venue is visited by local and foreign dignitaries with a large number of people coming from all over the country. Not only the day time; have the events continued to take place till midnight. The Sibbi Mela in Balochistan It is a similar event as Horse and cattle show in Lahore. From day one to the concluding day the venue is visited by local and foreign dignitaries with a large number of people coming from all over the country. Pakistan Day March Past It is held in front of the Parliament House on March 23 every year, with a lot of other activities going on at different capital city's spots and which have to be covered by the broadcasting houses. These are but few examples of events which are held regularly. Some times events take place at far flung areas like the Shandhoor polo matches in northern areas, Thar Mela, or Urs of Hazrat Data Gunj Bukhsh or Shah Abdul Latif. A broadcasting house simply cannot miss these events. They have to send OB teams to cover these events. General Elections The days when general elections are held are the real field days for the broadcasting houses. Since the activity is spread over all around the country, broadcasting houses run short of OB teams to cover the event. Usually, missings are noticed and a notice of negligence is served on some producer. Sports One very major area of outdoor broadcast is the coverage given to sporting events. Pakistan is a leading nation in cricket, hockey and squash and features very prominently whenever these sports are held in any part of the world. The OB teams not only manage coverage of these events when they are held within the country, but at times they go abroad to arrange live commentary on these games. Floods Rainy season in Pakistan usually brings floods as rivers overflow and rainfall intensified in the catchment areas in the north. The OB teams are assigned to go and bring first hand information about the damage caused by the downpour and the deluge. docsity.com