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Pricing Strategies - Marketing - Exam, Exams of Marketing

Gandhi Institute of Technology and Management Marketing

Pricing Strategies, Concepts of Market Segmentation, Targeting and Positioning, Retailing and Critically, Various Marketing Decisions, Business Strategy, Trends Facing Retailers, Buyer Decision Process, Product Life Cycle, Sales Promotion. No one can read marketing in one subject. Its sub field of management and there are many subjects which make it complete a major field.

Typology: Exams

2011/2012

Uploaded on 11/26/2012

ekaat 🇮🇳

4.4

(20)

119 documents

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Download Pricing Strategies - Marketing - Exam and more Exams Marketing in PDF only on Docsity! SEMESTER 1 EXAMINATION, 2011/2012 Exam Code(s): 3BF1, 4BI1, 1PIB1, 4BI1, 1DB1, 2CL1, 3CL1, 4CL2, 10A1, 1EM1. Exam(s): Higher Diploma in Business Studies, Second & Third Corp. Law. Degree. Mode Code(s): MK 204 & MK 871 Module(s) MARKETING PRINCIPLES Paper No.: 1. Repeat Paper: ____ Special Paper: ____ External Examiner(s): Professor Peter Naude Internal Examiner(s): Dr. Declan Fleming Ms. Orla Higgins Instructions: Please answer three questions. All questions carry equal marks. Duration: Two hours. No. of Pages: Two including cover page. Discipline(s): Marketing Course Co-ordinator(s): Ms. Orla Higgins Requirements: MCQ Release to Library: Yes Handout Statistical/Log Tables Cambridge Tables Graph Paper Log Graph Paper Other Material

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