Promotional Strategy for Olivia's Sweet Treats: Social Media, Discounts, and Events, Thesis of Management Accounting

Download Promotional Strategy for Olivia's Sweet Treats: Social Media, Discounts, and Events and more Thesis Management Accounting in PDF only on Docsity! QGT1 Promotion involves the strategies used to make customers aware of the product and persuade them to buy it. Olivia's Sweet Treats could use social media marketing, local advertising, and special promotions (like discounts or loyalty programs) to attract customers. Hosting events or partnering with other local businesses for cross-promotion could also be effective. Develop a promotional strategy in a table format including specific tasks, target dates, and responsible parties for Olivia's Sweet Treats, a small startup bakery in San Francisco. Sure, I can help you develop a promotional strategy for Olivia's Sweet Treats. Here's a sample table: Task Target Date Responsible Party Create social media profiles (Facebook, Instagram, Twitter) 1st March Marketing Team Develop a content calendar for social media posts 5th March Marketing Team