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Principal of Marketing and Selling in Islamic Wealth Management: KJ Farm Case Study, Quizzes of Finance

This individual assignment for the principal of marketing and selling course in islamic wealth management explores kj farm, a farming business in johor, malaysia. The business location, products and customers, and compares it to competitors. The assignment also considers the impact of covid-19 on the business and suggests strategies for dealing with the pandemic.

Typology: Quizzes

2020/2021

Uploaded on 08/21/2021

yalayala
yalayala 🇲🇾

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Download Principal of Marketing and Selling in Islamic Wealth Management: KJ Farm Case Study and more Quizzes Finance in PDF only on Docsity! stoashal 545] Lea) uit tig UNISZA UNIVERSITI SULTAN ZAINAL ABIDIN BACHELOR IN ISLAMIC WEALTH MANAGEMENT PRINCIPLE OF MARKETING AND SELLING (MSS 11403) INDIVIDUAL ASSIGNMENT LECTURER DR WAN ZULQARNAIN BIN WAN ISMAIL PREPARED BY MOHAMAD FARID BIN JAMIAN (050606) INTRODUCTION The community business that I choose is KJ Farm. KJ Farm is a farm type of business. It is located at Nol, Jalan Bunga Mawar, Kampung Maju Jaya, 81300 Kempas, Johor. The business run everyday from 8 am - 5 pm business hour. Does the business in the strategic location? Based on the information that I obtained, the place that the business held is strategic because of the environment and geography. The place is near to the river and not many resident live nearby. Product and service KJ farm run a farming business. There are many type of agriculture and livestock that the business done but the main product is cows and buffaloes. They also sell fresh meat and provide qurban service during Eid mubarak aidiladha. Identify its customer The customer is usually came from the local villagers but there are some customer are from beef seller buy and sell the meat at the other place.
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