Tourism Development Plan for Santo Tomas City, Batangas: Objectives, Issues, Action, Exercises of English

Download Tourism Development Plan for Santo Tomas City, Batangas: Objectives, Issues, Action and more Exercises English in PDF only on Docsity! TOURISM DEVELOPMENT PLAN STO. TOMAS CITY, BATANGAS OFFICIALS Leanah Jane Erecilla Bianca Yumeh Javier John Patrick Lasugo Trisha Gail Ham Ren Isser Parra STO. TOMAS CITY One of the Batangas' oldest towns and is known as the birthplace of Gen. Miguel Malvar, the last Filipino general to surrender to the American colonizer. The city is about 60 kilometers south of the bustling country capital and one of the readily accessible areas from Metro Manila. Best-known for its fantastic view of the famous Mt. Makiling, every corner in the newly-recognized city has a gorgeous Makiling backdrop, making the entire place one of the friendliest cities to stay in. It was recognized as a component city in October 2018, becoming the fourth city in the province of Batangas. The municipality is home to the country's first Industrial Park, demonstrating the town's continuous progress. One of the main events in Santo Tomas has a week-long celebration of a festival called the MAHAGUYOG Festival. BRIEF DESCRIPTION SITUATIONAL ANALYSIS ACTION PLAN VISION A popular and leading destination in Batangas Province that provides quality experience through exceptional tourism products and services GOALS Increase the number of tourist arrivals Develop tourism facilities/infrastructures Improve sustainability and conservation 1. 2. 3. Build more innovative sites/establishments in some underrated places within three (3) years Public and private partnerships Loan programs Public and private partnerships Bottoms-up budgeting GOAL AND OBJECTIVE 2: Develop tourism facilities/infrastructures 1. 2. Install internet connection in public areas within one (1) year ACTIONS/STRATEGIES Heighten conservation policies Deal with Community Environment and Natural resources Office (CENRO) to heighten policies Conduct a seminar/webinar to inform tourists and residents about heightened policies Conduct a seminar/webinar to raise awareness about improper waste management and how to address it Propose proper waste management policies/guidelines to CENRO GOAL AND OBJECTIVE 3: Improve sustainability and conservation 1. 2. Implement proper waste management ACTIONS/STRATEGIES RECOMMENDATION MEDICAL AND WELLNESS TOURISM ADVENTURE TOURISM NATURE-BASED TOURISM TOUR COMPANY UNS ae STO. TOMAS CITY LOCAL TOUR GUIDE A service product for easy travel experience and more information about the town's beautiful places QD AROUND STO. TOMAS CITY, BATANGAS UN® « TOUR COMPANY ZIPLINE UN% TOUR COMPANY er BIKE Se] RENTAL Ecological Park - San Vicente, Sto. Tomas City