The Healthy Sweetener: Panela from Colombia, Guías, Proyectos, Investigaciones de Marketing

¡Descarga The Healthy Sweetener: Panela from Colombia y más Guías, Proyectos, Investigaciones en PDF de Marketing solo en Docsity! portfolio “My son, eat thou honey, because it is good; and the honeycomb, which is sweet to thy taste” Prov. 24:13 product THE PANELA LA MOLIENDA | 2 | WE ARE THE PANELA Colombia is the second panela producer, after India, with a volume that represents over 10% of the world production registered by the FAO (1999). In consumption terms per habitant, Colombia occupies the first place with an average of 31.2 kg per person per year. The sugar cane is being harvested by selecting the most mature, leaving the rest of the cane in develop until it completes its maturity. The final product is the result of the concentration of the extracted juice of the cane by evaporation until the obtaining of a thick syrup, followed by the solidification of the syrup. The difference between Panela and Sugar lies in the fact that Panela is an absolutely healthy sweetener and balanced for having essential nutrients for the body in the right amount and proportions, the lack of noxious substances for the consumer, and the contribute with enough energy for the metabolic processes development.“ ” The panela consumption is one of the most important characteristics of the social identity of the Colombian nationality. LA MOLIENDA | 5 | WE ARE THE PANELA BENEFITS Since Panela is unrefined whole cane sugar, it brings to us the essential and most needed nutrients that only the whole and natural cane can give. Its most important benefits are: • Panela can provide the energy that we need to develop and complete metabolic processes. • Panela contributes to our physical health, because it brings a large amount of nutrients that the human body needs. • Unlike white sugar, which only fills us up with calories, whole cane sugar provides nutrients to our organ systems and it does not “steal” our essential nutrients, just like white sugar does. • Panela is a type of sugar that is free from harmful substances to our health because it is natural. Besides from being a completely natural foodstuff that is made under fully natural production processes which are free from additives and chemical preservatives, Panela is full of interesting attributes, nutrients and essential vitamins: • VITAMINS: Panela is loaded with vitamins and mine- rals. • MINERALS: It has large amounts of phosphorus, calcium, iron, magnesium, zinc and copper. • CARBOHYDRATES (CARBS): it is mainly made of saccharine (sucrose), glucose and fructose (which have a great biological value). • PROTEINS: There are certain proteins, but in smaller amounts than carbohydrates. NUTRITION FACTS LA MOLIENDA | 6 | WE ARE THE PANELA DATA SHEET 100 GRAMS OF LA MOLIENDA PANELA 100 GRAMS OF CARBOHYDRATES SUCROSE GLUCOSE FRUCTOSE MINERAL MILIGRAMS POTASIUM CALIUM MAGNESIUM PHOSPHORUS SODIUM IRON MANGANESE ZINC FLUORINE COPPER VITAMIN MILIGRAMS PROVITAMIN A VITAMIN A VITAMIN B1 VITAMIN B2 VITAMIN B5 VITAMIN B6 VITAMIN C VITAMIN D2 VITAMIN E VITAMIN PP PROTEIN MILIGRAMS WATER OR HUMIDITY % CALORIES % 72 - 78 1.5 - 7 1.5 - 7 10 - 13 40 - 100 70 - 90 20 - 90 19 - 30 10 - 13 0.2 - 0.5 0.2 - 0.4 5.3 - 6.0 0.1 - 0.9 2 3.8 0.01 0.06 0.01 0.01 7 6.5 111.3 7 280.0 Mg 1.5 - 3.0 312 CHARACTERISTICS: The characteristics of the Panela LA MOLIENDA are the following: ODOR: Characteristic of the Panela. COLOR: Color Dark Honey up to the range of Color light honey ASPECT: The blocks are solid and good looking and the grains are of different micrometries. LA MOLIENDA’S PRODUCTS COMPOSITION PORTION SIZE IN GRAMS