ANSWERS FIRST MODULE INSIDE LVMH CERTIFICATE OCTOBER 2023, Prove d'esame di Brand Management

Scarica ANSWERS FIRST MODULE INSIDE LVMH CERTIFICATE OCTOBER 2023 e più Prove d'esame in PDF di Brand Management solo su Docsity! INSIDE LVMH 1 ALL COMPLETE ANSWERS of FIRST MODULE: LVMH & The Luxury Industry - Promotion October 2023 - GP 2 Test yourself! 1. Which of these Maisons is the oldest? FRED CHAUMET REPOSSI HUBLOT 2. What is not a key driver for SelecEve Retailling Maisons? Constant innovaEon PersonalisaEon of relaEonships Standard product selec7on Transforming shopping in a unique experience 3. Which Fashion House within the Group was founded in 1846? Louis VuiTon Loewe BerluE Rimowa 4. How many stores does LVMH manage? 1,500 stores 2,000 stores 5,600 stores 6,600 stores 5. Among the following acEviEes, which one is not part of the Other AcEviEes sector? Culture Art Hospitality Automo7ve INSIDE LVMH 1 ALL COMPLETE ANSWERS of FIRST MODULE: LVMH & The Luxury Industry - Promotion October 2023 - GP 2 6. How many employees work at LVMH and how many are women? 150,000 employees out of which 80% are women 175,000 employees out of which 30% are women 196,000 employees out of which 71% are women 200,000 employees out of which 71% are women 7. How many Maisons are there within the LVMH Group? 15 48 62 More than 75 8. What business sector at LVMH generated the highest share of revenues in 2022? SelecEve Retailing Fashion & Leather Goods Wines & Spirits Perfumes & CosmeEcs 9. Which Maisons are part of the Perfumes & CosmeEcs division? STELLA by Stella MCarteney, ACQUA DI PARMA Maison Francis KURKDJIAN, FRED BENEFIT COSMETICS, CHAUMET 10. Which is the oldest wine estate and youngest brand in the Wines & Spirits division? Domain des Lambrayes (oldest) & Eminente (youngest) Vauve Cliquot (oldest) & Krug (youngest) Hennessy (oldest) & Ao Yun (youngest) Domain des Lambrays (youngest) & Eminente (oldest) INSIDE LVMH 1 ALL COMPLETE ANSWERS of FIRST MODULE: LVMH & The Luxury Industry - Promotion October 2023 - GP 2 INSIDE LVMH 1 ALL COMPLETE ANSWERS of FIRST MODULE: LVMH & The Luxury Industry - Promotion October 2023 - GP 2 INSIDE LVMH 1 ALL COMPLETE ANSWERS of FIRST MODULE: LVMH & The Luxury Industry - Promotion October 2023 - GP 2