ANSWERS THIRD MODULE INSIDE LVMH CERTIFICATE MAY 2024, Prove d'esame di Brand Management

Scarica ANSWERS THIRD MODULE INSIDE LVMH CERTIFICATE MAY 2024 e più Prove d'esame in PDF di Brand Management solo su Docsity! INSIDE LVMH ALL COMPLETE ANSWERS of THIRD MODULE: Creation & Branding - Promotion May 2024 - GP 2 According to Dana Naberezny, to boost innovation, you need to create an environment, process and therefore a culture where people have trust and the resources to ideate. Choose one answer Correct answer! Agree Disagree At Louis Vuitton, what does every design project start with? Select one answer Correct answer! Researching Prototyping Making Delivering Based on the brand management stories from some of the LVMH Maisons, choose appropriate proposals for brands to attract and engage customers. Choose several proposals Correct answer! Reflect strong values and commitment Deliver strategies aligned with the DNA of the brand Activate omnichannel plans According to Sage from Tiffany & Co., synchronization and close partnership across functions is essential to deliver a clear message to clients and consumers. Choose one answer Correct answer! Agree Disagree According to Carole Bildé, her first role as Marketing and Communication Director for Veuve Clicquot is to... Select one proposal Correct answer! develop relationships with the retailers engage customers and make Veuve Clicquot the most desirable Champagne brand create new products The brand has to always modernize following the evolving demands of the customers, even if it means sacrificing some of its history and legacy. Choose one proposal Correct answer! Agree Disagree Brand Management always starts by understanding the brand, what makes it unique and relevant for customers. Choose one proposal Correct answer! Agree Disagree A brand DNA is based on... Select several proposals Correct answer! Heritage Positioning Values All ofthe above